Identifiers (Idents) are short animations that are shown between television segments, typically used to brand networks between programs. I create idents within After Effects, using the Reg Giant Trapcode Suite. This is a creative way to showcase your company's branding online, either as a standalone clip or as a video transition. Idents can be highly effective in conveying both the style and personality of a company or product, and are a great way to engage viewers. Eye-catching idents can leave a lasting impression on viewers and help to establish a strong brand identity.